Any reason to send out Promo Codes for a free game?

jamie_cjamie_c ImagineLabs.rocksMember, PRO Posts: 5,772
in Business and Marketing Theory
Hi All,

I'm just curious what your thoughts are. I'm about to promote a free iOS game and see that I'm able to get Promo Codes for it. Is there any reason to provide promo codes to websites, reviewers, etc for a free game?

thanks
Jamie

Comments

  • SolarPepperStudiosSolarPepperStudios Member Posts: 754
    For a free game, I would say no. A promo code is basically an iTunes gift card for that one specific app. In my opinion there is no need to supply one for a free app. :)
  • jamie_cjamie_c ImagineLabs.rocks Member, PRO Posts: 5,772
    That's pretty much exactly what I thought too, I just wanted to be sure there wasn't something I was missing about promo codes since this is my first time promoting an app.

    I was surprised to see I was even able to get promo codes for a free app.

    Thanks for your insight.
  • SolarPepperStudiosSolarPepperStudios Member Posts: 754
    No problem! Good luck! ;)
  • siwelsiwel Member, PRO Posts: 20
    Do you know if there is a way to use promo codes for in app purchases on a free app?
  • jamie_cjamie_c ImagineLabs.rocks Member, PRO Posts: 5,772
    No idea I'm afraid.
  • mounted88mounted88 Member Posts: 1,113
    @siwel no IAP do not have promo codes.
  • siwelsiwel Member, PRO Posts: 20
    @mounted88 Ok, thanks
  • SnapFireStudiosSnapFireStudios Member Posts: 1,603
    @siwel / @mounter88 - You can make a code to auto - unlock it withen your app using the enter text behavior. This is even better, as you can give the code to as many people as you want :)
    - Thomas
  • mounted88mounted88 Member Posts: 1,113
    @snapfirestudios I never knew that. Thank you
  • ChakkuChakku Member Posts: 1,513
    Yeah, free apps still have promo codes so you can still use those after you make the game paid :)

    Chakku
  • jamie_cjamie_c ImagineLabs.rocks Member, PRO Posts: 5,772
    Ah, I see. That makes sense. Thanks!
  • siwelsiwel Member, PRO Posts: 20
    @SnapFireStudios thanks,

    Do you know if there is a way to make it so these are single use codes. Possibly syncing online. Just If I make a code that bypasses in app purchases, the are is a possibility that it would get leaked onto the web.

    If not is there a way you could make the codes that are date specific?

    Manny Thanks
    Siwel
  • SnapFireStudiosSnapFireStudios Member Posts: 1,603
    Well yes to both. You could set up some sort of web thing so that the user has to go to a web address to get a code, and they could hit a button that says "I used it" or something.
    You could also use the time variables in GS to do the date specific codes.
    - Thomas
  • siwelsiwel Member, PRO Posts: 20
    Ok, thanks. Dose this mean that I can link a gamesalad game to an online database?
  • SnapFireStudiosSnapFireStudios Member Posts: 1,603
    Well you can take users to a url. So... do with that what you can.
    - Thomas
  • ChakkuChakku Member Posts: 1,513
    edited April 2013
    @SnapFireStudios
    @siwel
    Keep in mind a slightly tech savvy user could just change the date and time back to use the code, as GameSalad only uses the System Date and Time ;)

    Chakku
  • SnapFireStudiosSnapFireStudios Member Posts: 1,603
    @Chakku - Only savvy users though ;)
    - Thomas
  • siwelsiwel Member, PRO Posts: 20
    Thanks : )
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