How to market - interesting story via Smashing Mag

mataruamatarua Auckland, New ZealandMember Posts: 854
in Business and Marketing Theory
"A viral app is the highest achievement on iTunes and Google Play. It’s an app that customers eagerly share across the Internet, through social networks, email, chat and word of mouth. It’s like rocket fuel, and it is the best case scenario for an app developer because word of mouth is far more powerful than any paid advertising. Ad clutter is everywhere, and people just ignore it."

http://mobile.smashingmagazine.com/2013/08/19/key-ingredients-to-make-your-app-go-viral/

Tips for us all :D

Comments

  • gyroscopegyroscope I am here.Member, Sous Chef, PRO Posts: 6,598

    Interesting and useful stuff, @matarua, thanks for the link. :-)
  • BoomshackBarryBoomshackBarry Member Posts: 712
    That's really useful to read through, I'm keeping that firmly in my bookmarks folder. Thanks for sharing!
  • mataruamatarua Auckland, New ZealandMember Posts: 854
    Have you guys and gals tried Pocket? I find that is a great tool that is good for 'read it later' - as it was formerly called. Integrated in to the browser (plugin) and works great for cloud sync of 'bookmarks' across Windows, Apple, iOS, Android etc.
  • BoomshackBarryBoomshackBarry Member Posts: 712
    Good find, thanks. I usually use Firefox sync across PC and Mac but that doesn't handle mobile, thanks for the tip!
  • mataruamatarua Auckland, New ZealandMember Posts: 854
    I have ditched true bookmarking now. It's a solution that creates a very on target magazine for oneself.
  • jamie_cjamie_c ImagineLabs.rocks Member, PRO Posts: 5,772
    I use Pocket all the time, love it!
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